Bespoke systems & automation for e-commerce and retail
Customers answered in minutes, stock synced across every channel, and the daily order admin handled by software — so a small team can run a bigger shop.
Sound familiar?
Customer messages pile up
Where's-my-order, returns, product questions — the same queries, every day, each answered by hand.
See the fixOverselling across channels
The website says in stock, the marketplace says in stock — but there's one unit left and two buyers.
See the fixOrder admin swallows the day
Confirmations, dispatch updates, courier bookings, refunds — each one small, together they take hours.
See the fixReconciliation is a weekly headache
Payouts from payment providers and marketplaces never quite match the orders without manual detective work.
See the fixWhat we can automate for an online or retail business
A few of the workflows we can build — each one is a pattern we'd tailor to your store on a free discovery call.
Multichannel stock sync without overselling
Established patternOrders from every sales channel are consolidated and stock is deducted in one place, keeping counts consistent across channels and flagging discrepancies rather than overselling.
Instant acknowledgement with a response window
Established patternAn inbound enquiry gets a same-minute reply confirming receipt and a realistic response time, while a matching record is opened so the acknowledgement is backed by a real ticket.
Support tickets with SLA timers
Established patternA support email opens a ticket, assigns an owner by rule and starts an SLA countdown, with an escalation alert raised if the clock runs out before anyone replies.
Website chatbot that knows your business
Established patternA site assistant answers common questions from your own content, hands off cleanly to a person when needed, and captures the visitor's details as a CRM lead so enquiries are not missed out of hours.
Capture sender details into the CRM
Established patternContact name, company and phone number are pulled from an email and its signature, matched to an existing contact or saved as a new lead, with the original message attached as the first interaction.
Bank statement categorisation and reconciliation
Established patternStatement lines are read, categorised by supplier or customer and matched to open invoices and bills, leaving only genuinely unmatched items for a bookkeeper to review.
Low-stock triggered purchase requests
Established patternWhen stock falls below its threshold, a purchase request is raised against the usual supplier within spend rules and sent for approval, so reordering does not wait on someone noticing.
Exec summary before the day starts
Established patternOvernight, key numbers are pulled from the operational and finance systems, reconciled and summarised into a short brief that lands before the working day, drawn from source rather than screenshots.
How it works
Discovery call
Where does your team's time actually go? We find the tasks worth automating.
Free · no obligationScope & plan
A fixed proposal: what gets automated, how your systems connect, what it costs, what it returns.
Build & go live
Staged delivery with quick wins first — your team keeps working while the system takes shape.
Run & improve
We host, support and keep improving it. As your business changes, the system changes with it.
Common questions from e-commerce and retail businesses
We run on WooCommerce/Shopify. Do you work with those?
Yes — automation can connect to mainstream e-commerce platforms and work alongside them, syncing orders, stock and customer data with your other systems. The right approach depends on your platform and plugins, which we'd confirm during scoping.
Can a chatbot answer product and order questions without making things up?
A website assistant can be grounded in your own product data and policies, answer within those bounds, and hand off to a human when it's unsure — with every conversation logged. It's the same pattern as the assistant on this site. What it should and shouldn't answer is a design decision we'd make together.
Is this worth it for a small store?
It depends on volume — which is why the discovery call and scoping are free. If the numbers don't justify a build, we'll tell you straight; smaller automation projects also start well below a full system build.
More questions? See all FAQs or ask the assistant in the corner.
See what automation could do for your e-commerce & retail business
Book a free discovery call — 30 minutes on where your team's time goes, and what it would take to get it back.
Book my free discovery callIf the call doesn't find meaningful automatable work in your business, we'll tell you straight — and it will have cost you nothing.
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